Most recently, we partnered with Chupa Chups to develop the “What’s Your Flavour?” campaign, a highly interactive consumer promotion that put fans in the driver’s seat
The Mechanic Consumers were invited to vote for their favourite Chupa Chups flavour, with the winning choice turned into its very own multipack sold nationwide.
The Rewards Every participant could select one of eight custom-designed
T-shirts, created exclusively by our design team. Each shirt was printed on demand at our production facility, meaning no stock holding, no size guesswork, and no overproduction.
The Major Prize A dream trip to Japan and Disneyland valued at $25,000 was on offer, with the entire prize fulfilment and customer service handled directly by our in-house team.
The promotion captured the fun, playful spirit of Chupa Chups while giving fans a real voice in shaping the brand’s products. By combining unique merchandise, on-demand production, and a high-value major prize, we delivered a seamless campaign that was as efficient behind the scenes as it was engaging in front of consumers.