With the launch of the global tagline “Say Yes to Fresh,” TPF brought Mentos’ message of positivity to life through a fully interactive consumer promotion website.

Built on a custom platform designed for scalability and engagement, the site handled high traffic volumes and automated every step of the experience, from instant prize draws and secure data capture to real-time reporting and fulfilment tracking.

Our end-to-end solution integrated campaign creative, database management, personalisation, and logistics, ensuring a seamless user journey from entry to delivery.

The results spoke for themselves — 42,000 entries, 76,000 visits, 5,000 prizes, and a 100% redemption rate.